Google Trends is a powerful but underutilized tool that helps healthcare marketers Conduct search engine optimization (SEO) research, Identify current trends, Find out what people
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Google searches ‘can predict Covid outbreaks two weeks before they happen’
A rise in people Googling terms such as “Covid symptoms”, “loss of smell” and “face mask” can predict coronavirus outbreaks more than two weeks before
Google dropped from NHS Covid-19 ‘Data Store’
There has since been no public announcement about the effectiveness of the Data Store but reports suggest the NHS has been struggling to get a grip on
Five key questions about Google and Apple’s contact tracing system
NHS tests found the Apple-Google system could not tell if another phone was one or three metres apart. However, the NHSX project quickly ran into a host
How will the Government join forces with Apple and Google?
The UK will now follow Germany, Italy and Denmark among others in switching from a “centralised” approach to a “decentralised” one. However, officials are concerned
Google executive advised NHS on how to collect confidential patient data
A Google executive who oversaw an “illegal” NHS data sharing project has been advising the health service on collecting confidential patient information during the coronavirus pandemic. DeepMind
Scientists advising on NHS app say modelling reveals it may save more lives than Apple and Google version
Most of the countries using Apple and Google’s model do not alert people to self-isolate until a user has a positive test result. The paper
NHS explores ‘feasibility’ of moving contact-tracing app over to Apple and Google model
A spokesman for NHSX, the health service’s digital arm, told the paper: “We’ve been working with Apple and Google throughout the app’s development and it’s
